May 19

May 19 Mayor Steinberg backs campaign urging shoppers to buy '100 percent local'

Building up business, Giving back to the community

Left to right: SAFE Credit Union President and CEO Dave Roughton, Mayor Darrell Steinberg, INSIDE Sacramento Publisher Cecily Hastings and Sacramento Vice Mayor Jeff Harris.

Sacramento Mayor Darrell Steinberg, Vice-Mayor Jeff Harris, Inside Sacramento, and SAFE Credit Union Tuesday announced a new partnership urging Sacramento residents to “Take the 100% Local Pledge” when it comes to their shopping dollars.

Businesses and business groups are encouraged to participate by purchasing and posting signs that announce a business is open on one side and bear the pledge on the other:

SHOP 100% local

STAND with small business

SUPPORT our neighborhood employers

Together, we will recover

Mayor Steinberg and Harris were were named co-chairs of the initiative with Inside Sacramento Publisher Cecily Hastings, who launched the effort in March. SAFE Credit Union was announced as the first business partner supporting the campaign with funds and marketing assistance.

“Supporting our local businesses, buying local, is our community ethos, and it ought to continue to be,” Mayor Steinberg said. “The only way we’re gong to recover, and our neighbors are going to recover, is if we see the connection between our ability to decide how we shop where we shop and their future.”

“Our small businesses create the character of our communities and form a large part of our economic base,” said Sacramento Mayor Darrell Steinberg. “Many of them are now struggling or are even faced with closure. We need to support them now to make sure they are still here when this is over.”

Vice-Mayor Jeff Harris, the first elected official to sign on to the campaign, said, “In these difficult times, it is imperative that we support our local small businesses in every way possible. Our small businesses are the major employers in our region, and we need to focus on employment during reopening to jump start our economy. Let’s keep our dollars local!”

To promote local businesses, individual signs will be available for pickup at certain area businesses, starting with Sacramento Natural Foods Co-Op, 2820 R St. Businesses can also learn how to participate by visiting insidesacramento.com/100-local-pledge, emailing Cecily Hastings at Cecily@insidepublications.com or by calling 916-203-8528.